about Us
Built by Athletes. Driven by Purpose
Our Brand
At Invictus Training, we're more than a fitness company - we're a movement. Built on discipline, performance, and community, our mission is to empower every athlete, coach, and everyday warrior to push past limits and reach their true potential.
From world-class facilities to expert-led training programs, we combine cutting-edge science with the spirit of hard work.
Core Valyes
Community First
Join a supportive network of motived members.
Our Mission
At Invictus Training, we're more than a fitness company - we're a movement. Built on discipline, performance, and community, our mission is to empower every athlete, coach, and everyday warrior to push past limits and reach their true potential.
From world-class facilities to expert-led training programs, we combine cutting-edge science with the spirit of hard work.
Featured Programs
Holden Rethwill
Holden began CrossFit in 2013 and found Invictus after the Open in 2014, when he started following the Competition Program online. A trip to San Diego for an Athlete Camp was the beginning of his relationship with Invictus.
Kirsten Ahrendt
Prior to joining the Invictus coaching staff, Kirsten was a competitive soccer and rugby player at Dartmouth College.
Nichole Kribs
Nichole started coaching and competing with Invictus in 2009, making CrossFit Games appearances on Team Invictus for 4 years. She spent years coaching group classes and individual members at our inaugural CrossFit location.
Nuno Costa
Nuno began his coaching career in 2008, became a full time coach by 2009 and hasn't looked back since. He started coaching at CF SoCal and moved over to Invictus in 2009 and was part of the coaching staff till 2019.
Jorge Valdes
Jorge Valdes has been an Invictus member since 2017. A Miami native, Jorge attended Universityof Miami, where he graduated with an MBA and BSEE. He moved to San Diego in 2005 to lead the Research & Development organization at Dexcom. He holds numerous patents in continuous glucose monitoring and data communications. After spending 12 years with the company, he retired in 2017 as Chief Technical Officer.
Throughout his professional career, Jorge has retained a strong passion for fitness and sports. He began weightlifting during his time as a track athlete in high school, and strength training has been a consistent part of his life ever since. During his time at Dexcom, he began to pursue long distance running alongside his everyday training, running multiple half-marathons, several triathlons, and the NY marathon. After joining Invictus in 2017, Jorge quickly fell in love with CrossFit, earning his Level 1 certification. He is always looking for new ways to deepen his involvement in the overlap between healthcare, fitness, nutrition, and longevity.
